Craft Thinking

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What the hell is a hashtag and how do you use it? | Ep. #13

November 28, 2017

Today we’re drinking Guinness Antwerpen Stout. Who knew that Guinness made more than one type of beer? We’re also talking about what the hell is a hashtag and how do you use it? Hashtags have the power to make or break your social media account. Listen to our favorite strategies.

Time Stamped Show Notes

  • 0:00 – Review Guinness Antwerpen Stout
  • 8:26 – Jumping into what a hashtag is
  • 9:38 – Hashtags on Facebook
  • 11:06 – Pros and Cons of Hashtags
  • 13:00 – Hashtags on Instagram
  • 13:40 – Instagram’s 60 hashtags per post hack
  • 18:22 – Instagram shadowban
  • 20:27 – Hashtags on Twitter
  • 21:24 – Back to Hashtags on Instagram
  • 22:44 – Resources to research hashtags

The question of the episode!

What is the best hashtag campaign you’ve seen?


Google is your friend. Research hashtags for X industry – Helps you build your social media following and provides hashtag suggestions. – Free analytics for your Instagram account and provides most popular hashtags for different industries.

Beer Review

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Guinness Antwerpen Stout


guiness antwerpen

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